Marketing And 3rd Printing Cost Containment

Marketing solutions that connect creative, production, and logistics resources enabling our customers to improve brand management, increase efficiencies, mitigate risk and reduce costs.

Optelcon addresses challenges faced by C-level executives, including rising marketing & printing costs, distribution, and efficiently managing 3rd party printing through the supply chain. Even with a recently negotiated agreement, Optelcon’s Cost Containment Network can identify incremental savings. Optelcon’s Network applies decades of experience and expertise gained by working with thousands of printers to effectively manage more than 4,500 global printers, instill transparency, eliminate confusion, and save significantly. Our finance and pricing backgrounds enable Optelcon’s Network Partners to effectively manage costs that are frequently buried in complex and confusing invoice practices.

Optelcon’s Cost Containment Network Partners address your company’s past, present, and future marketing costs.  Optelcon will also provide innovative technology to manage the entire creative to delivery cycle.

We Make Print Easy

Count on Optelcon’s Cost Containment Network from concept to completion, whether you need marketing collateral, direct mail, complex business documents, large format items, or multifaceted fulfillment and kitting projects. We are here to help with your innovative marketing initiatives to drive revenue, enhance your brand, and increase ROI.

Whether your print projects are large or small, our experienced marketing team will help you get from need to solution in the most efficient, cost-effective manner possible. Let us help you cut complexities and find efficiencies in your print procurement.

With our extraordinary production flexibility, we can deliver any printed item, in any quantity, anywhere in the world with speed and exceptional quality. Our result is optimized printing for every requirement.

  • Letterhead
  • Envelopes
  • Business Cards
  • Binders
  • Note Pads
  • Business Forms
  • Checks
  • Copy Paper

Creative Services

We love creative projects and products. Our design staff will show the world how unique your brand really is. We have worked on hundreds of projects from simple typesetting and editing of files to marketing campaigns, including design and execution. We will craft a strategic marketing plan aligned with your goals that will bring more customers to your doorstep.

Top Shelf Strategy and Creative

Optelcon’s Network Partners have many years of experience creating strategic marketing plans and implementing innovative and successful communication programs.

One Point of Accountability

One place to contact for strategy and design for all your marketing collateral. We take care of everything.

  • Personalization
  • Direct Marketing
  • Dynamic Mapping
  • Image Personalization
  • Integrated Marketing
  • Mobile, SMS & Text
  • Personalized URLsQR / 2D CodesVariable
  • Data Printing
  • Self Mailers
  • In-Line Packages
  • Data Processing
  • Personalization
  • Postcards
  • Invitations
  • Complete Lettershop
  • Mailing Services
  • Custom & Stock
  • Direct & Thermal Transfer
  • Drum
  • Food & Beverages
  • Mailing/Shipping
  • Product ID
  • Bar Coding
  • Brochures
  • Catalogs
  • Newsletters
  • Books
  • Presentation Folders
  • Booklets
  • Sell Sheets
  • Posters
  • Postcards
  • Binders
  • Die-Cutting
  • Embossing
  • Foil Stamping

The Power of Managed Distribution and Fulfillment

More and more, procurement and marketing are asked to do more with less as boardrooms are pressing to better quantify the effectiveness of their marketing efforts.

The packaging supply chain includes partners working from both inside and outside your organization. This network produces a multitude of packaging materials all designed to help your organization drive revenues, acquire customers, and reduce inventory.

Optelcon helps our customers by providing a comprehensive suite of software tools and systems that support a better integrated and aligned supply chain. Optelcon combines this technology with extensive production, sourcing, and logistics expertise that enables us to help your organization realize significant cost savings.

  • Procurement & Sourcing
  • Distributed Ordering
  • Warehouse & Distribution
  • Reporting & Management
  • Marketing Supply Chain Assessment
  • Inventory Management
  • Materials Consolidation
  • Kitting
  • Fulfillment
  • Banners
  • Signage
  • Posters
  • Point of Purchase
  • Pop-up Banners
  • Table Top Displays
  • Static Cling
  • Floor Graphics
  • Tradeshow Graphics
  • Apparel
  • Awards & Recognition
  • Badges
  • Bags
  • CD Duplication
  • Clocks & Watches
  • Desk Accessories
  • Drinkware
  • Embroidering & Screen Printing
  • Golf Products
  • Health & Fitness
  • Housewares
  • Magnets
  • Mouse Pads
  • Personal Care Products
  • Pens
  • Photo Books and Frames
  • Trade Show Giveaways
  • Over 1000+ Unique Products

Optelcon’s Network Partners offer fulfillment, warehousing, and distribution solutions tailored to your needs. Our fulfillment solutions range from single-item shipments that are bulk-mailed to hundreds of customers to inventory-based pick, pack, and ship operations designed to meet your on-demand merchandising requirements.

Depending on your particular needs, you may utilize any combination of Optelcon’s Partner warehouses and/or fulfillment services, ongoing or on a project basis.  We are extremely flexible and can handle programs both large and small.

Experience unprecedented control over your branded communications through a personalized company store. NCompass customizes, distributes, and manages your branded products while adhering to YOUR Brand Standards and rules.

Working with our promotional products team, you can create and maintain your company store, launch event campaigns, manage tradeshow programs & more! All are delivered online in a cost-effective and timely manner.

At Optelcon, we find opportunities to generate meaningful cost savings. We are sourcing experts for all of your print, promotional product, and packaging needs. Our experienced sourcing team will work to understand your brand specifications and then make recommendations that align with your goals. Since we work with a variety of suppliers on your behalf, we are objective in our recommendations. This ensures you will receive the best combination of product and price.

Backed by the power of our NCompass Sourcing Platform, we can easily match a supplier with your brand requirements. We enjoy long-standing relationships with our supplier network and continually audit their performance to validate their accreditation.

Our Partner neutral processes deliver consistent, measurable savings. We provide domain expertise to support the necessary insight that addresses critical issues to drive your bottom line.

We provide a deeper understanding of product spending so you can make more informed decisions and proactively respond to the changes in your business environment. You will realize:
Optelcon’s Network Partners optimizes each point of your supply chain from its origin through its delivery. Core Areas Include:

  • Supplier Management
  • Inventory Management
  • Profiling
  • Marketing Services Consultation
  • Logistics Solutions
  • Fact
    • 59% of recipients have a greater positive reaction to receiving a promotional product than to other forms of advertising
  • Fact
    • 83% of consumers like receiving a promotional product with an advertising message
  • Fact
    • After receiving a promotional product, 85% of consumers do business with that advertiser
  • Fact
    • Adding a promotional product to the media mix increases the effectiveness of other media by up to 44%.

Color Management is crucial in maintaining brand equity and Optelcon’s Network Partners has elevated standards by mandating a controlled print environment at each of our print facilities to ensure the accuracy and consistency of color reproductions – reducing the variation throughout any print technique. We take pride in our innovative color management abilities. A color-managed workflow process, based on and maintained through the G7 color standards. This is the highest level of color-managed profiles industry-wide.

Use Our Technology to Manage Your Brand

NCompass provides your marketing data, cost, and usage right at your fingertips. We offer an array of self-service, on-demand reports with the most flexibility of any online reporting system.

Our reports allow a user to enter specific search criteria to filter data to be included in the output, determine the sort order, select a date range, etc. Users may review the data online, download it as a PDF, export it to Excel, and more. In addition, you can easily produce dynamic graphs to help visualize the data. All of this and more is possible with NCompass’s powerful reporting tools.

Our library of available reports is always growing, but if our existing repository does not include a report to meet your needs, we will create one customized for you. The system contains information about orders placed, users and their assignments, item inventory levels, pricing, and much more.

You control which users have access to what report, ensuring sensitive information is only available to the appropriate individuals.

Comprehensive Reporting

  • Online Ordering
  • Comprehensive
  • Reporting
  • Digital Asset Management
  • Automated
  • Direct Mail

Features

  • Empower Users:
    • Grant your users access to execute reports online whenever they need the most current information.
  • Real-Time all the Time:
    • Since all your transactions are organized by a single comprehensive system, your users have access to real-time data wherever and whenever they need it.
  • Make Custom Reports Standard:
    • Our reporting engine allows you to create custom reports for your organization that can be automated and distributed automatically.

With NCompass you can reduce the time it takes to get your message to the marketplace, easily enforce your brand standards, and reduce the total cost of your marketing execution.

Features

  • Robust templates that allow customization within the approved brand standards
  • Production workflows that require approvals
  • Sophisticated Order and shipment tracking
  • Real-time inventory tracking and pricing
  • Inventory Management with automated alerts to prevent backorders.
  • Digital Asset Management Built-in Budget Controls to rein in maverick spending
  • Comprehensive reporting and chargeback capability

We create cost-effective, email marketing solutions that work. Solutions that speak directly to your customer, in your voice. Solutions that deliver solid, measurable results. We can assist you with every step along the way: custom design, lists, campaign management, testing, and back-end analysis.

Today’s business environment is fast, custom, and competitive. Whether your B2B or B2C, we are experts at providing email marketing solutions that get results for you.

Effective email campaigns can be daunting, time-consuming, and distract you from your core business. Let us manage your next campaign allowing you to spend your valuable time where it’s most effective—on your business!

Benefits

  • Real-Time Messaging
  • Personalized Messaging
  • Immediate Call to Action
  • Easy to Share
  • Segmentation
  • Reduced Costs

Leveraging marketing automation, your sales and marketing teams can work as a single, cohesive team to automate and optimize your leads as they move from the top of the funnel, down to the bottom, where sales are made.

Marketing departments save time and resources with an easy-to-use platform that makes it simple to manage all your campaigns in a single solution. Your campaigns run on autopilot while you spend time on all the other things you need to do to become more successful. With marketing automation, you have a 360-degree view of how your prospects are interacting with you and the tools to turn them into customers.

  • Marketing Automation helps you:
  • Generate more leads
  • Qualify and prioritize your leads
  • Nurture those leads to a sales-ready state
  • Manage all of your email marketing campaigns
  • Report on the success of your campaigns
  • Automate your marketing and sales engagement to generate more leads, close more deals, and better measure marketing success.

Features

  • Advanced email marketing
  • Lead nurturing
  • Blended lead scoring and grading
  • Prospect activity tracking
  • Forms and landing pages
  • Closed-loop reporting
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